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Amazon EU: compliant and built to rank
The EU rules US tools ignore, plus how to build pages that convert. GPSR, the EU Responsible Person, EPR per country, PPWR and batteries, next to titles, bullets and backend keywords done right. For sellers who want to stay live and sell more.
GPSR on Amazon: what EU sellers must do in 2026
The EU General Product Safety Regulation applies since 13 December 2024. What Amazon checks, what your listing needs, and how blocks happen.
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EU Responsible Person for Amazon: who needs one and why
GPSR requires an EU-based Responsible Person for most products. What the role is, who can fill it, and what must appear on your listing.
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EPR in Germany: LUCID, VerpackG and WEEE for Amazon sellers
Germany requires packaging registration (LUCID / VerpackG) and electronics registration (ElektroG / WEEE). Fines reach €100,000.
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EPR in France: Triman, Info-tri and the UIN for Amazon sellers
France requires a unique identification number (UIN), the Triman logo and Info-tri sorting information. Fines reach €30,000.
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EPR in Spain: packaging and RAEE rules for Amazon sellers
Spain enforces packaging EPR (Royal Decree 1055/2022) and RAEE / WEEE. Very serious infringements under Law 7/2022 reach €1.75M.
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PPWR 2026: the new EU packaging rules Amazon sellers must prepare for
The Packaging and Packaging Waste Regulation (EU) 2025/40 starts applying 12 August 2026. What changes for sellers.
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EU Battery Regulation: deadlines for Amazon sellers (2025 to 2027)
Regulation (EU) 2023/1542 phases in producer responsibility, labelling and due diligence. Key dates from August 2025 to 2027.
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